When building a business website and establishing an online presence, choosing the right web host provider is the first step. Web hosting is a crucial part of having a successful business in today’s world. You need to know that not every web hosting provider is created equal. If you end up making the wrong choice when deciding on a web host, it could potentially impact your SEO rankings, revenue, and overall traffic.
Without a web host, your visitors will not be able to access your website. The “hosting” aspect of web hosting is a service that companies offer where they’ll store your website’s files, which can then be accessed by a web browser.
What is Web Hosting?
Web hosting is an online service that allows you to publish your website and web applications on the internet. Once your website is made available on the internet, it can be accessed by other computers connected to the internet. When you sign up for a hosting provider, you rent a space on a physical server where all your files and necessary data for your website is stored.
Once all your data and files are stored on your hosting company’s server. Then whenever a user types in your domain on search engines such as Google, Yahoo and Bing, the server sends these files to that web browser. Thus, allowing that user to have access to your website. Your website is just a collection of different files and media elements, like photos.
Types of web host
The reliability of your web hosting services provider is vital to your online business success. A dependable web hosting provider will give you seamless value and a great return on your investment. With several types of hosting available out there, you can choose a plan that fits your company’s needs. Whether you want to build a simple personal blog or own an online business here are the most popular options available:
It’s the best to start small and when your site reaches higher traffic numbers, upgrade to a more advanced type of plan. It’s helpful to think of these web hosts as an apartment or house. Depending on your budget and what you want out of your day-to-day life, you’re going to get a different type of home from others.
How does it work?
When creating a website, you need a space to store all your data and files that will be visible on your site. On this server, you’ll store your website’s media, files, databases, and anything else required to properly render your website. The storage required will depend entirely on your hosting plan. When you select a hosting plan, you will have access to the server via a solution like cPanel. This allows you to upload your files on the server or, you can install a Content Management Server (CMS) like WordPress that enables you to manage your website and publish content without any programming knowledge. When you publish on a CMS, it is essential that you use attractive tags and headings. When it comes to building great SEO content, it starts with your H1 tag. Diggity Marketing’s blog on this, will teach you how to capture your users attention and set the tone for the entire article.
If you are new to the online realm and just starting your business. Signing up for shared hosting is great for beginners. And as your traffic and storage increases then you can scale up to a higher package or you can even opt for a new resource such as cloud, dedicated or VPS servers. In order to have a fully functioning website, you’ll also need to register a domain name. Once done your server lets the web browser know that this is where your files are located.
Then, when a person types in your domain name or clicks on a link to your site, the web browser gets the files from the server and displays them for the viewer. All of this should happen in a few seconds or less. If this process takes too long, then you either need to speed up your website or consider switching hosts entirely.
Reasons before you choose a web host provider
The faster your page loads the more the conversions. Speed has always been an important factor in running an online business. It’s a good idea to check with your hosting provider to see what kind of package you have and whether an upgrade is in order.
- Downtime and Uptime
Having a great uptime on your site is essential. If people are unable to access your site, you may lose customers and in return lose your sales. Having a good web hosting will help you maintain a good uptime so that your server never goes down.
Nothing can be worse than being hacked and losing all your data. Cybercriminals and jackets will often try to use the web host to gain access to your website. Certain steps can be taken as web hosting offers a variety of services to protect your website. Web hosting providers regularly back up data and store them in a secure location.
- Traffic Volume
A good web host provider will have a huge image on your website. With the tools and features available on each hosting you will be able to convert your online visitors into permanent customers. With a wide range of web hosting in the market you can choose a provider that fits your website needs. If you have 300 visitors per month. A standard package will be good enough. Once your company grows, you can upgrade your package and focus on details that matter with a good web host.
5. Web monitoring
Web monitoring plays a crucial role in preserving the performance and security of your website. This service received from your hosting provider will allow you to monitor your network anytime from anywhere. You will be able to receive alerts about minor to major issues impacting your website before they impact your customers.
Web hosting is something you want to get the right first thing if you’re planning to start a website. If you are located in Australia and searching for a reliable and affordable hosting provider. Find a quality Australian web host, right here on MangoMatter. They compare and review the best hosting providers out there just for you.